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Showing posts from March, 2022

Amplifying voices and causes through NFTs

As the world watched the invasion of Ukraine, artists worldwide rallied together to help, with many using NFTs, or non-fungible tokens, to provide aid. In early March, UkraineDAO, a decentralized autonomous organization, released an NFT of the Ukrainian flag, raising $6.7 million for relief. In 72 hours, the sale drew more than 3,200 individual contributions. UkraineDAO also set up a Twitter handle and Discord server so that people could receive up-to-date information in real-time, no matter where they live. A few days later, another initiative, Art for Ukraine , brought together prominent artists such as Sara Ludy, Amir H. Fallah, Sophie Kahn, and Ana Maria Caballero for an NFT sale, with proceeds automatically going to charities helping Ukraine. Something similar can be done with photography NFTs. Elsewhere, photographers have gotten involved, with artists like Synchrodogs and Flora Borsi donating the proceeds of their auctions on SuperRare to organizations and charities aiding

How to Build Great Relationships With Wedding Photography Clients

A wedding is often one of the most important days in a couple’s lives, and as the wedding photographer, there’s a lot of pressure on you to capture those memories in the best way possible. Try our free course, Wedding Photography for Beginners to learn about everything you’ll need. In this lesson we’ll take a look at how you can build a great relationship with your clients. Wedding Photography and Good Relationships With Clients In this lesson, the quoted sections are from a client of mine whose wedding I photographed. First Impressions Make a good impression / Twenty20 It's so important to make a good impression and this starts from the second that a couple get in touch for a quote. If you’re not confident in giving them a quote immediately — if you need time to work out your pricing – take key details from them such as their name, where the service is held and where the meal and evening party will be if that's a different venue. Also find out when they'd like ph

Capturing the age of influencers and sharing on social media

According to the recently-released Culture Rising: 2022 Trends Report by Facebook IQ, conversations about influencer marketing are on the rise. On Facebook, topics such as “brand ambassador” and “social influence” went up by 131% and 91%, respectively. Meanwhile, on Instagram, the topic #Microinfluencer rose by 384%, while #Creator saw a 76% boost. What’s more, 40% of their survey respondents said that they aspire to be successful influencers or creators. In recent years, social media has offered new opportunities for creatives to share their stories, showcase their talents, and earn income by doing what they love. We can see it in popular brand ambassadorships, influencer marketing, vlogging channels, and beyond. In turn, we’ve also seen images of everyday creators in their element crop up in the worlds of marketing and advertising. In this guide, we’ll cover some of our key tips for visualizing creator culture on social media in 2022. Note: When photographing social media tren